Pieter Borst
INTERACTION DESIGN
00 PORTFOLIO 2026
COMPLEX STRATEGIC INTERACTION DESIGN

Designing strategic interactions.

Helping organizations navigate complexity through thoughtful, human-centered design. Currently shaping experiences at the intersection of strategy and interaction.

Based in the Netherlands Available for projects
Strategic Design Interaction Systems Motion Design Design Systems User Research Prototyping Complex Systems Strategic Design Interaction Systems Motion Design Design Systems User Research Prototyping Complex Systems
SELECTED WORK 04 Projects
ASML
01
STRATEGIC DESIGN SYSTEM 2024

Unifying design language across semiconductor tooling

Project 03
03
SERVICE DESIGN 2024

Streamlining complex workflows for enterprise teams

Humanwave
02
PLATFORM EXPERIENCE 2023

Reimagining talent acquisition through human-first design

Project 04
04
INTERACTION DESIGN 2023

Designing intuitive interfaces for data-intensive environments

ABOUT
Strategic Design Interaction Design Design Systems Motion Design User Research Prototyping

I operate at the intersection of strategy and craft — transforming complex systems into clear, considered experiences.

With a background spanning enterprise software, emerging technology, and brand systems, I bring a structured yet human approach to interaction design. I believe the best interfaces disappear — they feel inevitable rather than designed.

My process is rooted in understanding the full system: the people, the technology, the business context, and the space between them. Every decision is intentional. Every interaction considered.

APPROACH

Complexity is not the enemy.
Unclear thinking is.

I help teams see the system clearly, then design the interactions that make it feel simple.